Privacy Policy
At DigitalPro Academy, we are deeply committed to protecting your personal information and respecting your privacy rights. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our digital marketing education services, visit our website, or engage with our training programs designed for Sri Lankan professionals.
We believe transparency is essential for building trust with our students and partners. This policy outlines our practices regarding personal data collection, processing, and protection in accordance with international privacy standards and local data protection regulations applicable in Sri Lanka.
Last Updated: July 28, 2025 | Effective Date: August 1, 2025
Information We Collect
Personal Information You Provide
When you enroll in our digital marketing courses, contact us for information, or create an account, we collect personal information that you voluntarily provide to us:
- Contact Information: Full name, phone number, preferred communication methods
- Educational Background: Current experience level, professional qualifications, career goals
- Course Preferences: Interested programs, learning objectives, schedule preferences
- Payment Information: Billing details for course enrollment (processed through secure payment gateways)
- Communication Records: Messages, inquiries, feedback, and support interactions
- Learning Progress: Course completion status, assignment submissions, performance metrics
Technical and Usage Information
We automatically collect certain technical information to improve our services and ensure optimal learning experiences:
- Device Information: Device type, operating system, browser version, screen resolution
- Website Analytics: Pages visited, time spent on content, navigation patterns, referral sources
- Learning Analytics: Course engagement metrics, content interaction patterns, learning pace data
- Technical Logs: IP addresses, access times, error logs, security incident records
- Location Data: General geographic location (city/region level) for service customization
- Cookie Data: User preferences, session management, personalization settings
Information from Third Parties
In certain circumstances, we may receive information about you from trusted third-party sources to enhance our educational services:
- Professional Referrals: Information from industry partners, recruitment agencies, or professional networks
- Social Media Integration: Profile information when you connect social media accounts for networking purposes
- Educational Partnerships: Academic records or certifications from partner institutions
- Marketing Platforms: Engagement data from advertising and marketing service providers
How We Use Your Information
Providing Educational Services
We use your personal information primarily to deliver high-quality digital marketing education and career development services:
- Course enrollment processing and academic record management
- Personalized learning path recommendations based on your goals and experience
- Progress tracking and performance assessment for course completion
- Instructor communication and feedback delivery systems
- Certificate generation and professional credential verification
- Career guidance and job placement assistance coordination
Communication and Customer Support
Your information enables us to provide responsive and personalized communication and support services:
- Responding to inquiries, questions, and support requests promptly
- Sending course updates, schedule changes, and important announcements
- Providing technical support for our learning management system
- Conducting student satisfaction surveys and feedback collection
- Facilitating peer networking and professional community building
- Sharing relevant industry insights and career development resources
Service Improvement and Marketing
We analyze usage patterns and preferences to continuously improve our educational offerings and reach potential students:
- Analyzing learning patterns to improve course content and delivery methods
- Developing new programs based on market demand and student feedback
- Personalizing marketing communications about relevant courses and opportunities
- Conducting market research to understand digital marketing education trends in Sri Lanka
- Optimizing website performance and user experience for better accessibility
- Creating success stories and testimonials (with explicit consent) for marketing purposes
How We Protect Your Information
Technical Security Measures
We implement comprehensive technical safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction:
- Encryption: All sensitive data is encrypted both in transit and at rest using industry-standard protocols
- Secure Servers: Data is stored on secure servers with restricted access and regular security updates
- Access Controls: Multi-factor authentication and role-based access controls for all staff members
- Regular Monitoring: Continuous system monitoring for suspicious activities and security threats
- Secure Payment Processing: PCI-compliant payment processing through trusted third-party providers
- Regular Backups: Automated data backups with secure storage and recovery procedures
Organizational and Administrative Controls
Beyond technical measures, we maintain strict organizational policies to ensure comprehensive data protection:
- Staff Training: Regular privacy and security training for all employees handling personal data
- Data Minimization: We collect and retain only the minimum necessary information for our services
- Vendor Management: Strict data protection agreements with all third-party service providers
- Incident Response: Established procedures for addressing potential data breaches or security incidents
- Privacy by Design: Privacy considerations integrated into all new systems and processes
- Regular Audits: Internal and external security audits to maintain high protection standards
Data Retention and Disposal
We maintain clear policies regarding how long we retain your personal information and secure disposal practices:
- Course Records: Academic progress and certification data retained for 7 years for verification purposes
- Communication Logs: Support and inquiry records kept for 3 years for service improvement
- Marketing Data: Contact preferences and interaction history retained until consent is withdrawn
- Technical Logs: System access and security logs maintained for 1 year for security monitoring
- Secure Deletion: All data securely deleted according to industry best practices when retention periods expire
- Legal Requirements: Some data may be retained longer to comply with applicable legal obligations
Your Privacy Rights
You have significant control over your personal information. We respect and facilitate the exercise of your privacy rights in accordance with applicable data protection laws:
Right to Access
You can request a copy of all personal information we hold about you, including course records, communication history, and data processing activities. We will provide this information in a clear, understandable format within 30 days of your request.
Right to Rectification
If any of your personal information is inaccurate or incomplete, you have the right to have it corrected or updated. This includes contact details, educational background, and course preferences that may affect your learning experience.
Right to Erasure
You can request deletion of your personal information in certain circumstances, such as when it is no longer necessary for the purposes for which it was collected or when you withdraw consent for processing.
Right to Object
You can object to certain types of data processing, particularly for direct marketing purposes. You can also object to processing based on legitimate interests if your situation requires special protection.
Right to Restrict Processing
In certain circumstances, you can request that we limit how we use your personal information while maintaining your account and course access for essential educational services.
How to Exercise Your Rights
To exercise any of these rights, please contact us through our official communication channels. We will verify your identity and respond to legitimate requests within 30 days. There is no charge for exercising these rights unless requests are manifestly unfounded or excessive.